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The New Store 3.0

At Paris Design Week, the ‘New Store’ by Nieuwe Instituut Rotterdam, was up for a 4th edition. The New Store presents a shop that sustains rather than capitalises natural resources. It rethinks the concept of ‘products’ and explores alternative and non-extractive forms of exchange. 

After realising its initial display structures in 2023 during Dutch Design Week in Eindhoven, its components were entirely disassembled, stored and reused for a second and third edition at Milan Design Week and in Rotterdam. In September this year a 4th edition took place at Paris Design week, for which we reconfigured the shop interior once more, this time serving the topic ‘Fashion Farming’


 

Scenography

by OS Studio

Paris

Sep 2025

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